Coloradans Are Leading the Charge
As of December 2024, Colorado ranks #1 in the nation for market share of new electric vehicles. That’s right — more Coloradans are making the switch to electric than anywhere else in the country.
But this shift isn’t about stats — it’s about people.
From climbers to commuters, families to solo drivers, Coloradans across the state are plugging in for all kinds of reasons. For some, it's the cost savings and ease of charging. For others, it's the quieter, cleaner drive. No two EV stories are the same — and that's exactly the point.
Don’t just take our word for it. Hear from the Coloradans embracing EVs yourself!
Meet Thalia
Furniture flipper turned full-time business owner, Thalia relies on her plug-in hybrid to get around the city and keep her small business running strong. With steady charging costs and fewer stops to fill up, a plug-in hybrid gave her the flexibility she needed without the volatility of gas prices.
Most days, Thalia powers through her routine — sourcing vintage pieces, hauling materials, and running errands — without ever needing to stop for gas. She charges her car overnight at home, so it’s ready to go when she is. And on longer trips, the hybrid system helps stretch her miles per gallon without requiring any extra planning.
Thalia’s decision to drive electric reflects the same mindset she brings to her work: thoughtful, resourceful, and future-focused. Whether she’s restoring a well-worn piece or choosing how she moves through the city, it’s about making smart use of what already exists — and building something better from it. Her EV doesn’t just get her from place to place. It supports the kind of business — and lifestyle — she’s proud to grow.





Meet Jon + Jess
As parents to twin toddlers and lifelong climbers, Jon and Jess needed a car that could keep up with their pace — and their values. Their EV offered both: a quiet, reliable drive that’s easy to charge at home, and a way to reduce their environmental impact without changing how they live.
Whether they’re heading to the crag before breakfast or packing up for a day of errands, their EV fits naturally into the rhythm of family life. With plenty of space for crash pads, car seats, and everything in between, it’s a vehicle that works for every kind of day.
For Jon and Jess, switching to electric wasn’t about making a statement. It was about making a choice that aligned with what matters to them: raising a family, getting outside, and doing their part to help keep Colorado the way they found it. Their EV doesn’t just support their lifestyle — it helps protect the places and people they care about most.





Meet Evan
Evan is a commercial director, a dad, and an outdoor enthusiast who spends a lot of time behind the wheel. Between school drop-offs, long commutes, and weekend trips to the mountains, he needed a car that could do it all without sacrificing performance, space, or convenience.
He regularly travels to shoots in places like Vail, a two-hour drive he can make on a single charge. And thanks to regenerative braking, the return trip helps recharge the battery. For someone who drives as much as Evan does, range has never been an issue. His EV gives him the flexibility to go where work takes him, without needing to map every mile.
It also fits everything else in his life: his gear, his kids, and his need for something that still feels fun to drive. Whether it’s loading up the back for a weekend outdoors or handling tight schedules on set, Evan’s EV delivers. And now that his 15-year-old has a permit? He’s already trying to claim it as his own.





Want to See What You’re Missing?
Curious about charging, cost, or how EVs really fit into daily life? Head to our Get the Facts page to learn more.
Ready to Make the Switch?
Find the right EV to support your uniquely Coloradan lifestyle by visiting our Find Your EV page!